Campaigns

#reThinkTap

Over and over we heard the same statement - tap water is GOOD and that the plastic water bottle industry is convincing us otherwise to increase sales.

Why #DrinkTap? After successfully spearheading the plastic straw & cutlery ban in the City of Malibu it’s time to tackle the massive plastic water bottle problem. We have been doing our research by talking to doctors, public works departments in various cities and testing our own tap water. Over and over we heard the same statement – tap water is GOOD and that the plastic water bottle industry is convincing us otherwise to increase sales. The marketing prowess of plastic water bottle companies have us drinking and discarding 1 million plastic bottles per minute, and 91% are not recycled. Instead, they make their way into the natural environment, namely our oceans, killing sea life or degrading into microplastics, which we then ingest.
“Few things are more basic and important to all of us than good, clean water. So many of us take for granted the easy access to such a basic necessity. Plastic water bottles only add more damage to our environment. Clean water fountains are the way to go!” – Nina L. Shapiro, MD , Author of HYPE, David Geffen School of Medicine at UCLA
Here is how to #DrinkTap:
  1. Learn about your tap water. Contact your city / your water purveyor (who you pay your water bill to) to find out about your water. Here is an example of a water report that all cities must provide.
  2. Filtering your tap water reduces common contaminants. Use this guide to learn more about best practices. 
  3. Here is what the World Health Organization has to say about the type of water levels that are safe to drink: According to World Health Organization, tap water with total dissolved solids less than 500 ppm is drinkable and less than 300 ppm is excellent. Santa Monica tap water was measured at 216 ppm.
Learn more about how to #reThinkTap. Click here.

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FACTS:

Did you know that the vast majority of plastic water bottle companies do not share what’s in their water?

Many plastic bottled water companies fill their bottles with filtered tap water.

The EPA regulates tap water versus the FDA, which regulates plastic water bottles and that the EPA is much more stringent.

Plastic water bottles leech harmful chemicals as well as microplastics in your water especially if the plastic water bottle is exposed to high temperatures such as a hot car on a warm day.

Get involved today and SHARE! Please follow us @howchangers and if you drink tap water please share by using the #iDrinkTap hashtag to disrupt the multi billion dollar water bottle industry that is choking our planet with plastic. Plus, you can save thousands of dollars/year by refusing plastic water bottles.

2021 Retail Rethink Tap

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    Presenting Sponsor Benefits:

    • Three tables of ten with premier seating and VIP Reception
    • Premium bottle service at table
    • Logo prominently placed on Step and Repeat
    • Opportunity for podium welcome
    • Ability to leverage a partnership with HoW for one year following event
    • Featured Tile/logo on HoW website homepage for one year
    • Multiple Posts on social media with logo throughout year
    • Opportunity to exclusively feature products at the event and feature items
    • Featured ad throughout the event on screens
    • Inclusion in all Event Promo Materials as "Presenting Sponsor"
    • Opportunity to have Founder as speaker at corporate gathering/meeting

    Eco-Warrior Benefits:

    • Two tables of ten with preferred seating including VIP reception
    • Premium bottle service at table
    • Logo prominently placed on step and repeat
    • Ability to leverage a partnership with HoW for one year
    • Featured Tile/logo on HoW website for one year
    • Multiple Posts on Social Media with logo throughout year
    • Featured ad throughout the event on screens
    • Inclusion in all Event Promo Materials with logo including event pages, marketing and press releases

    Eco-Champion Benefits:

    • One table of ten with preferred seating including VIP reception
    • Premium bottle service at table
    • Logo on step and repeat
    • Ability to leverage a partnership with HoW for one year following event
    • Tile/logo on HoW website for one year
    • Posts on social media with logo
    • Featured ad throughout the event on screens
    • Inclusion in all Event Promo Materials

    Eco-Changer Benefits:

    • One table of ten with preferred seating
    • Invitation to a VIP reception for each guest
    • Premium bottle service at table for each guest
    • One complimentary raffle entry for each guest

    Entertainment Sponsorship Benefits:

    • Inclusion in all Event Promo Materials with logo including event pages, and marketing
    • Featured social media post as #LCP sponsor at Event
    • Recognition from Emcee during event for your sponsorship
    • Signage at event at DJ Booth and on Stage
    • Five Tickets to event and VIP Reception

    Auction Sponsorship Benefits:

    • Inclusion in all Event Promo Materials with logo
    • Name on all Auction materials including item and event displays
    • Recognition from Stage during event Live Auction
    • Opportunity to have featured item in Auction. Representative can join on stage for the auctioning of your item
    • Five tickets to Event and VIP Reception

    Cocktail Hour Sponsorship Benefits:

    Sponsor our Cocktail hour featuring all plant-based food.

    • Inclusion in all Event Promo Materials with logo
    • Recognition from DJ during cocktail hour for your sponsorship
    • Signage at event on all bars
    • Four Tickets to Event and VIP Reception

    Dinner/Tableware Sponsorship Benefits:

    Sponsor all our Non-Plastic tableware at event.

    • Inclusion in all Event Promo Materials with logo
    • Recognition from DJ during event for your sponsorship
    • Signage on all tables as #COC Sponsor
    • Two tickets to event and VIP Reception
    • ALL FLATWARE WILL BE DONATED TO A TITLE 1 SCHOOL
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